Distinctive 2022 Wrapped

laptop and headphones on a desk

It’s been an exciting year for Distinctive.

We turned up the volume on purposeful businesses, public bodies and place-makers across the South West – generating media coverage, celebrating exciting new regeneration projects and championing plans which will improve the region.

With so much going on, to summarise the year, we turned to our playlists.

Each of our team shared the song which best represented their year at Distinctive.

Our tunes of 2022

Ben Lowndes, Director

Full Throttle by The Prodigy (1994)

‘We’re going in full throttle….’

I listened and danced to this tune often in my younger days, and saw The Prodigy live four or five times. It remains on my list for when I’m running alone and needing a kick.

This is a lesser-heralded Prodigy track and a fitting metaphor for my 2022.

It’s a rollercoaster. Hectic; fast paced; a bit scary; and ultimately, uplifting. Pretty full on, truth be told. But stick with it. It’ll be worth it in the end!

Sam Bessant, Head of Creative
Gonna Be My Day by My Little Pony: New Generation

Having a five-year-old daughter that gets up at 5am, my day starts pretty early.  We often watch ‘My Little Pony: A New Generation’. One of the songs featured, and is played a lot in our house, is ‘Gonna Be My Day’. Which is always a great approach to start your day – no matter how early it is, or how old you are!

It’s been quite a year starting at Distinctive, as it too, began as a company. I created the visual identity for Distinctive, leading the branding process and the design and user experience of our new website.

I’ve worked on some cracking campaign projects this year for the Bath Victoria Art Gallery and The Fashion Museum. A highlight was developing an internal campaign for Magna Housing and their exhibition stand for Chartered Institute of Housing conference.

It’s been really rewarding to support with consultation events for Humber’s Mill, Wisloe and Mid Devon. Receiving positive feedback from clients has made it incredibly worthwhile, and I’m looking forward to 2023 at Distinctive.

Tori Madine, Senior Account Director
Belfast by Orbital

This year brings to mind Belfast by Orbital.

The track has always made me feel like I’m journeying; the experience you feel on a train. This year has certainly been a journey with the launch of Distinctive and our onwards progress. I love how it slows towards the end – like you’re pulling into a station for a rest! This track also belies my age.

Jasmine Gordon, Content Writer
Changes David Bowie

I joined Distinctive at the end of November, so it’s been a real time of change over the past couple of months.

Change should always be exciting, but it is sometimes daunting. Those of you who already work with the Distinctive team will have no doubt that I was welcomed into the team with open arms (a card and a gift box of goodies did help with this too!).

Making the move to focus my creative energy more on content writing and diversifying the clients I work with has been really energising.

A track from David Bowie gets my vote – not just for the fitting title, but for being an upbeat classic that will lift your mood and boost your energy at any time.

Wishing you a stand-out Christmas, from all of us at Distinctive!

If you’d like to get in touch now or in the new year, contact us here.

Photo by Dan Farrell

Written by

Jasmine Gordon


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